Hyperlocal Growth & Marketing Opportunities
In the ever-changing online landscape, trends and buzzwords come and go. But the emergence of hyperlocal communication and content online is likely here to stay. Hyperlocal content refers to the local...
View ArticleSmall Business SEO
Small businesses are quickly getting up to speed online. Google is reaching out to the online small business community through a new page about Tools for Online Success. In partnership with the U.S....
View ArticleBing, Yahoo! and Small Businesses
With Bing now officially powering Yahoo!’s index, the question of how the partnership affects users and search engine marketers is pressing. However, there is evidence that Yahoo! will retain its own...
View ArticleLocal Business Profiles and SEO Newsletter
Local SEO is the flavor of the day and Bruce, Jessica, Susan and Virginia start off the show looking at local search statistics. According to Google in April 2010, 20% of all searches done with their...
View ArticleGoogle Place Search, Successful Blogging
In this week’s SEM Synergy, we’re joined by Crosby Noricks, senior social media strategist for Red Door Interactive and creator of the award-winning blog, PR Couture. Bruce also talks about the new...
View ArticleMySpace: A Social Entertainment Destination; Local Search
In this week’s SEM Synergy, we’re joined by guest Tony Adam, director of online marketing for MySpace; we talk local-focused changes to the SERP with Bruce and what that means for businesses; and Susan...
View ArticleSMBs Online, Peace of Mind and Privacy
Your browser does not support the audio element. Today’s show features Bruce’s new SEO and Web development offering for local businesses, a conversation with Jonah Stein about website security threats,...
View ArticleEngagement and Local Internet Marketing
Your browser does not support the audio element. Today’s show starts with a conversation on infographics – their value to your organization, how to come up with ideas for them, and how to promote them...
View ArticleLocal Business SEO and Google+ Biz Pages
Your browser does not support the audio element. Bruce Clay and Jessica Lee are in Las Vegas this week attending, blogging, speaking at and having a good time at PubCon. Maryann Robbins, Aaron...
View ArticleWhat’s Trending in Local Marketing and Voice Search
Discover the six major trends shaping location marketing for 2016, including apps, location data, beacons and more. Bruce and the BCI team also discuss how voice search is changing SEO. Download the...
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